Ep. 73 | Jackie Aina Asamoah, The Entrepreneur.
JACKIE AINA
"I’M WORTH BETTING ON
"
Jackie shares her evolution from creator to founder. You'll hear us talk about betting on herself during the pandemic, faith over manifestation, childhood resilience, and building authentic brands through community and growth..
description:
In this episode of It Takes A Village, Jackie Aina Asamoah, content creator, entrepreneur, and co-founder of FORVR MOOD, joins Delina Medhin to discuss pivoting from beauty influence to fragrance entrepreneurship amid the 2020 pandemic. Jackie shares her unexpected success with a 45K-person waitlist, her childhood hyperhidrosis sparking a lifelong fragrance passion from age nine, and the courage of betting on herself as the eldest of seven in a multicultural family.
She opens up about reckoning with a challenging childhood, prioritizing faith-driven prayer over manifestation, advocacy burnout in beauty as a Black creator, and strategies like separating Lavishly Jackie for SEO to sustain multiple brands. Jackie reflects on breadcrumbs of validation keeping her going for 16 years, building FORVR MOOD as a passion project turned powerhouse, and the personal growth required for founder-level success.
ShoW TOPICS
Childhood resilience as firstborn in a big family
Hyperhidrosis and early fragrance discoveries
Launching FORVR MOOD without expectations
Prayer vs. manifestation
Beauty industry advocacy challenges
Content creation formulas and SEO tips
Humanity, community, and business evolution
TIMESTAMPS
00:00 Welcome to 'It Takes a Village'
01:04 Meet Jackie Aina: Content Creator and Entrepreneur
01:52 Jackie's Journey: From Beauty to Fragrance
02:05 The Success of FORVR Mood
06:26 Jackie's Early Life and Inspirations
08:25 Balancing Faith and Career
27:27 Growing Up in a Multicultural Family
30:31 Starting FORVR Mood
31:32 Discovering a Passion for Fragrance
33:35 Launching FORVR Mood
34:22 Unexpected Success and Future Plans
36:53 Navigating the Beauty Industry as a Black Creator
39:50 The Rise of Fragrance Content on Social Media
41:05 Balancing Multiple Brands and Personal Identity
44:51 Advice for Aspiring Content Creators
49:13 Challenges and Rewards of Advocacy Work
58:53 Building and Managing FORVR Mood
01:03:17 Jackie’s Village
ABOUT JACKIE AINA ASAMOAH
Jackie Aina is a trailblazing content creator, entrepreneur, and beauty industry advocate who has spent over 16 years reshaping the way women of color are seen, valued, and catered to in beauty. Known for her sharp wit, honest storytelling, and cultural influence, Jackie built one of the most trusted platforms in the digital beauty space, using her voice to push brands toward deeper inclusivity and accountability. She is the founder and CEO of FORVR Mood, a lifestyle and fragrance brand rooted in luxury, softness, and self-care for Black women. Beyond entrepreneurship, Jackie is recognized as one of the most influential beauty creators of her generation, blending creativity, social commentary, and business strategy in a way that has set new standards across the industry. She continues to evolve the creator-to-founder blueprint, showing what’s possible when Black women build, lead, and take up space unapologetically.
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